Kellogg's Froot Loops are fruit-flavoured cereal rings of corn, wheat and oats – and the number one breakfast cereal treat for Toucan Sam! He has the magical power to find the delicious flavours of Froot Loops for your breakfast treat. Froot Loops are a tasty treat cereal with no artificial colours or flavours. Allergen may be present: Gluten| Wheat Country of Origin: Made in Australia from at least 98% Australian ingredients