Schwarzkopf Nordic Blonde offers oil-enriched lightening with up to 9 levels of lift. Now available with a new & improved technology, HaptIQ System delivering up to 90% less hair breakage and a natural-looking blonde with great anti-yellow effect. Comes with a post-colour treatment with purple pigments to help counter unwanted yellow tones, to protect and keep healthy-looking blonde hair. Suitable For: Dark Blonde to Dark Brown hair. Not suitable for more than slightly grey hair. Haptic System technology overview: Based on molecular hair science, the post-colour treatment with HaptIQ System cares for the hair by: 1. Creating new micro-bonds within the hair 2. Coating the hair with a protective layer after colouring 3. Restoring strength for up to 90 % less hair breakage Product Claims: Up to 90% less hair breakage (vs. untreated hair). Country of Origin: Made in Slovenia