Compare Ultra Firming Serum prices at Coles vs Woolworths. Lowest: $35.00. Similar products from $30.00 (Olay Regenerist Collagen Peptide24 Serum 30mL at Woolworths). Prices updated daily.

Product Information

Product Details

OLAY ULTRA FIRMING SERUM 30ML

Brand	Olay
Size	30mL
Barcode	4987176325402
Categories	Health And Beauty, Skin Care

Ingredients & Nutrition

Ingredients

Water, Dimethicone, Lauroyl Lysine, Pentylene Glycol, Silica, Gluconolactone, Dipropylene Glycol, Glycerin, Isopropyl Lauroyl Sarcosinate, Propylene Glycol, Sodium Gluconate, Niacinamide, Trehalose, Polyacrylate Crosspolymer-6, Boron Nitride, Bakuchiol, Panthenol, Lactic Acid, 4-T-Butylcyclohexanol, Hydroxycinnamic Acid, Sorbitan Stearate, Tetrahydrocurcumin, Fragrance, Peg-11 Methyl Ether Dimethicone, Disodium Edta, Butylene Glycol, Sodium Benzoate, Sodium Sulfite, Acetyl Hexapeptide-8, Tripeptide-3, Ci 19140, Ci 17200

Ultra Firming Serum

Name: Ultra Firming Serum
Brand: Olay

Brand: Olay Sold by: Coles

$70.00

$2,333.33 per L · at Coles

Recent trend Mixed

29% above its 3-month average

Price increased 100.0% over the selected period. Lowest tracked price: $35.00.
$233.33 / 1

Ultra Firming Serum sells for $70.00 at Coles, up 100% since Cuugo started tracking it. That puts it at $2333.33 per L. The lowest recorded price since March 2026 is $35.00 and the highest is $70.00. That is 20 price changes so far, averaging $54.25. The $35.00 low was in March 2026. For comparison, Woolworths has Olay Regenerist Ultra Firming Serum 30mL at $35.00.

Available in store

View on Coles

This product

Coles $70.00

$2,333.33 / L

vs 3-month average +29%

above its usual price

Cheapest similar product $30.00

Olay Regenerist Collagen Peptide24 Serum 30mL at Woolworths

Price history

3-month low $35.00High $70.00Average $54.25 Now vs avg +29%

Price Comparison

3 results across stores top result per store

Of the comparable listings Cuugo found, the cheapest is at Woolworths and the dearest at Coles. Measured per L this is $2333.33, and the cheapest by that measure is Olay Regenerist Collagen Peptide24 Serum 30mL at Woolworths for $1000.00. The same brand is stocked at Woolworths as Olay Regenerist Collagen Peptide24 Serum 30mL (30mL), which is not an identical listing.

Lowest $35.00

Olay Regenerist Collagen Peptide24 Serum 30mL

Woolworths

Similar

Olay Regenerist Collagen Peptide24 Serum 30mL

$30.00

Save $40.00

$1,000.00 / L−57% / L

Match 87% 30mL

Olay Regenerist Ultra Firming Serum 30mL

Woolworths

Exact

Olay Regenerist Ultra Firming Serum 30mL

$35.00

Save $35.00

$1,166.67 / L−50% / L

Match 100% 30mL

Coles

Similar

Niacinamide Super Serum

$60.00

Save $10.00

$2,000.00 / L−14% / L

Match 86% 30mL

Showing top result per store