Compare Preference Vivids 3.161 Magnetic Plum prices at Coles vs Woolworths, IGA. Lowest: $2.80. Prices updated daily.

40% OFF

Product Information

Product Details

L'OREAL PREFERENCE VIVIDS 3.161 MAGNETIC PLUM

Brand	L'Oreal
Size	1 Pack
Barcode	3600524018610
Categories	Health And Beauty, Hair Care

Ingredients & Nutrition

Ingredients

1242522- Colourant Gel: AQUA / WATER - ALCOHOL DENAT. - PEG-4 RAPESEEDAMIDE - GLYCERYL LAURYL ETHER - DECETH-3 - PROPYLENE GLYCOL -LAURETH-5 CARBOXYLIC ACID - ETHANOLAMINE - DIPROPYLENE GLYCOL - HEXYLENE GLYCOL - AMMONIUM HYDROXIDE - POLOXAMER 338 - 5-AMINO-6-CHLORO-o-CRESOL- OLEYL ALCOHOL - 1-HYDROXYETHYL 4,5-DIAMINO PYRAZOLE SULFATE - THIOGLYCERIN - TOLUENE-2,5-DIAMINE - AMMONIUM THIOLACTATE - EDTA - ERYTHORBIC ACID -PARFUM / FRAGRANCE. (F.I.L. Z281717/1). 1190015- Developer Cream: AQUA / WATER - HYDROGEN PEROXIDE - CETEARYL ALCOHOL - SODIUM SALICYLATE - TRIDECETH-2 CARBOXAMIDE MEA - PHOSPHORIC ACID - CETEARETH-25 - TETRASODIUM ETIDRONATE - TETRASODIUM PYROPHOSPHATE -GLYCERIN. (F.I.L. C202321/2). 1217043 A- Shine Protect Conditioner: AQUA /WATER - CETEARYL ALCOHOL - GLYCERIN - BEHENTRIMONIUM CHLORIDE - CANDELILLA CERA / CANDELILLAWAX - AMODIMETHICONE - CETYL ESTERS - ISOPROPYL ALCOHOL - TOCOPHERYL ACETATE - SODIUM PCA - PHENOXYETHANOL - ETHYLHEXYL SALICYLATE - TRIDECETH-6 - CHLORHEXIDINE DIGLUCONATE - LIMONENE - CAMELINA SATIVA SEED OIL - LINALOOL - BENZYL ALCOHOL - BENZYL BENZOATE - GERANIOL - CETRIMONIUM CHLORIDE - CITRONELLOL - HEXYL CINNAMAL- AMYL CINNAMAL - PARFUM / FRAGRANCE (F.I.L. C232981/1). Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.

Preference Vivids 3.161 Magnetic Plum

Name: Preference Vivids 3.161 Magnetic Plum
Brand: L'Oreal

Brand: L'Oreal Sold by: Coles

Save $11.20

$16.80

$16.80 per ea · at Coles

▼ 40% price drop · was $28.00

19% below its 3-month average · good time to buy

Same price as at the start of the period. Lowest tracked price: $14.00.
$16.80 / 1

Preference Vivids 3.161 Magnetic Plum sells for $16.80 at Coles. That puts it at $16.80 each. The lowest recorded price since March 2026 is $14.00 and the highest is $28.00. That is 13 price changes so far, averaging $20.68. The $14.00 low was in April 2026. For comparison, Woolworths has L'Oreal Paris Preference Ultra Vibrant Magentic Plum Hair Colour each at $14.00.

Available in store

View on Coles

This product

Coles $16.80

$16.80 / ea

Was $28.00 ▼ 40%

save $11.20

vs 3-month average −19%

good time to buy

Cheapest similar product $2.80

Preference Vivids 4.261 Dark Purple at Coles

Price history

3-month low $14.00High $28.00Average $20.68 Now vs avg −19%

Price Comparison

4 results across stores top result per store

Cuugo found comparable listings between $2.80 at Coles and $26.00 at IGA. Measured each this is $16.80, and the cheapest by that measure is Preference Vivids 4.261 Dark Purple at Coles for $2.80. The same brand is stocked at Woolworths as L'Oreal Paris Preference Ultra Vibrant Magentic Plum Hair Colour each for $14.00.

Lowest $2.80

Coles

Exact

Preference Vivids 4.261 Dark Purple

$2.80

Save $14.00

$2.80 / ea−83% / ea

Match 95% 1 pack

L'Oreal Paris Preference Ultra Vibrant Magentic Plum Hair Colour each

Woolworths

Exact

L'Oreal Paris Preference Ultra Vibrant Magentic Plum Hair Colour each

$14.00

Save $2.80

$14.00 / ea−17% / ea

Match 100% each

Woolworths

L'Oreal Paris Paris Preference Ultra Vibrant Hair Colour Bright Red each

$14.00

Save $2.80

$14.00 / ea−17% / ea

Match 93% each

IGA

Schwarzkopf Brilliance L75 Brown Sugar

$26.00

$26.00 / ea+55% / ea

Match 79% 1 Each

Showing top result per store