Compare L'Oreal Preference Brasilia Permanent Hair Colour prices at Coles vs IGA, Woolworths. Prices updated daily.

Product Information
Product Details
BrandL'Oreal
Size1 Pack
Barcode3600522187646
Categories Health And Beauty, Hair Care
Ingredients & Nutrition

L'Oreal Preference Brasilia Permanent Hair Colour

Brand: L'Oreal Sold by: Coles

Save $11.20
$16.80
$16.80 per ea · at Coles
▼ 40% price drop · was $28.00
25% below its 3-month average · good time to buy
Same price as at the start of the period. Lowest tracked price: $14.00.

At Coles, L'Oreal Preference Brasilia Permanent Hair Colour costs $16.80. That comes to $16.80 each. Cuugo has seen it as low as $14.00 and as high as $28.00 since March 2026. The price has changed 19 times, averaging $23.56. The $14.00 low was in April 2026. The closest item at Woolworths is L'Oreal Paris Preference Hair Colour 7.4 Mango Copper each, though it is not the same pack.

Available in store

View on Coles
This product
Coles $16.80
$16.80 / ea
Was $28.00 ▼ 40%
save $11.20
vs 3-month average −25%
good time to buy
Price history
$28.00$21.00$14.00MarAugNov
3-month low $14.00High $28.00Average $22.30 Now vs avg −25%
Price Comparison
3 results across stores top result per store

Similar items across 3 stores range from Coles at the low end to Woolworths at the top. Nothing comparable beats it by size, where this comes to $16.80 each.

L'Oreal Preference Tahiti 4 Permanent Hair Colour
Coles
Similar
L'Oreal Preference Tahiti 4 Permanent Hair Colour
$16.80
$16.80 / ea
Match 92% 1 Pack
Schwarzkopf Brilliance L75 Brown Sugar
IGA
Related
Schwarzkopf Brilliance L75 Brown Sugar
$26.00
$26.00 / ea+55% / ea
Match 82% 1 Each
L'Oreal Paris Preference Hair Colour 7.4 Mango Copper each
Woolworths
Related
L'Oreal Paris Preference Hair Colour 7.4 Mango Copper each
$28.00
$28.00 / ea+67% / ea
Match 90% each
Showing top result per store
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