Colgate Advanced Whitening Charcoal is a whitening toothpaste infused with charcoal powder. The unique formula containing Micro-Cleansing Crystals is clinically proven to gently polish and effectively whiten your teeth. • Infused with charcoal • Gentle for daily use • Freshens breath Advanced formula infused with charcoal powder, clinically proven to gently polish and whiten teeth. It fights plaque and cavities to ensure your teeth stay as healthy and strong they are white. Colgate Advanced Whitening Charcoal Toothpaste is sugar free, gluten free and vegan. Made in a recyclable tube (does not include cap). Boxed Contents: 1 Toothpaste Size: 180g Smile on! We believe glowing confidently starts by owning your smile. It doesn't matter what others think, as long as you keep your smile strong you can rock your day. Clinically proven to effectively whiten your teeth, we're here to help you be unstoppable. So Flaunt your look and feel your best, knowing there is a little magic in every white smile. Country of Origin: Made by Colgate-Palmolive in China